So, I’ve been thinking about starting my own business. It’s something, that I don’t want to explain too much yet, because I don’t like to create too much pressure or speculation before I actually begin something, but I will let you know that I have already started the process and that it is going very well. No I won’t tell you exactly what it is, but if you read the blog, and are aware of my interests, I will let you know that my small business idea would not surprise you in the least. If you haven’t figured it out yet, you might feel pretty foolish once you figure out what it is. It’s something that I’m deeply interested and that a lot of my thoughts and actions are closely tied to. Anyway, there are certain elements of the business that I won’t be able to manage, but I am trying to keep a very small staff etcetera. Like, there are things that need to be done, but I’m trying my best to keep expenses low. Mostly what I can’t do is anything that is overly technological. I mean, I can handle certain things like social media, or maybe even basic web design, but when it comes to the complicated software engineering I’m going to need to hire someone. I was really scared about having to hire an IT staff because I don’t think I’ll be able to afford it. However, I recently learned about the prominent role of the specialized labor economy and the abundance of IT outsourcing options that currently exists. I think that that’s where I’ll go for my software engineering needs, because they are serious but they will not persist for very long. Do you know what I mean by that? Like, my idea depends on having some specific software and programming needs, but it’s not going to be something that constantly needs to be worked on to the extent of actually having a full-time staff member. So, I’m going to hire someone to do it, and hopefully form along relationship with them so they can tinker and perform maintenance as time goes by. Do you know anyone? Are you that person? LMK
Every time that I go to Europe, I come back totally inspired because there are so many new ideas. It seems odd, that a place so old, and so loved for its history, is so full of new ideas. I think it’s because these cities realize that they need creative ideas to continue to further their reputation as a global Center for culture and Innovation. I think Berlin is a perfect example of this. Berlin has gone through many intense phases and its long history, including the world wars and the Berlin wall, but it is also very true that Berlin is currently one of the global centers for creativity and culture. UNU, coming out of Berlin, has made an amazing electric scooter that can be plugged into a wall. But you don’t have to plug the hole scooter into the wall. You can remove the battery and plug it in. It only takes 5 hours for about three days worth of driving, which is pretty amazing. It’s not often that something like this comes along in the world, and I hope that it makes its way out of Germany and that this invention begins to become common all over the world. I saw these scooters a lot when I was in Germany, and I began asking questions, and I was amazed at the results. I just think that carbon neutral Solutions like this, or solutions that forgets closer to carbon neutrality, are essential in today’s day and age. Berlin continues to make itself relevant through inventiveness and creativity, like shown in this scooter.…. Wish I could elektroroller kaufen! (buy a scooter!)
Since its introduction in WWDC in 2013, iBeacon technology has actually been one of the most disruptive technologies developed in recent times. This disruption has been great for marketing and ORM, claims SEO hero, Indexsy. You can use this technology to amazing customer experience and increase revenue generation in your retail store, hotel or museum. iBeacon technology can also be used to generate more revenues in airposrts, theme parks and shopping malls just to mention a few.
Ever since the news about what beacons can do came out, these devices have been selling like hot cakes. Beacon has amazingly evolved due to the ever-changing needs of the market. These devices are now evolving from devices that are powered by coin battery to USB-enabled devices. Currently, these devices have evolved to electromagnetic wave powered beacons.
Today, you can have Wi-Fi enabled beacons, which are commonly referred to as ‘connected beacons’. Simply put, there are so many options available, and that makes it easier for anyone to get confused when it comes to choosing what bacons are best for their business. I bet you are here because you are having the same problem. To help you out, we thought it wise to highlight some of the most important factors that you must consider when deciding which beacons are suitable for your business.
Don’t just take it o trust when a beacon manufacturing company advertises that they have a battery life of up to 2 years. After all, if these beacons are tested to broadcast at the frequency that is compliant with Apple specification, these batteries often last much lesser. When choosing beacons for your business, you should consider battery life. Of course, you don’t want to spend a lot on maintenance. So, the best beacons for your business are those ones that run on a fixed power source.
- Consider peer reviews
Instead of relying on the information from the manufacturers about the feature of their beacons, you should take the opinion people who have or are still using beacons on the field. If you get this first hand information, chances are that you will be able to deploy the right beacons that suit your business. For instance, ask them how long the battery of a specific brand lasts and so on.
Do you need outdoor or indoor beacons for your business? Initially, beacons came with use-cases that were not very strong because they were meant for indoor locations. However, there has been a lot of innovation in this space and outdoor locations are becoming the next obvious area for the deployment of beacons. Because outdoor locations come with some problems such as rain and frost among other extremes of temperatures, outdoor beacons must be very sturdy to withstand all the outdoor conditions. This therefore means that you must know whether you need to go for indoor beacons, or all-weather beacons depending on where you intend to deploy them.